A good app icon style not only helps the user recognize the app on the device itself but also generates interest in the app store. The perfect app icon design conveys its purpose and benefits instantaneously.
So, are you wondering how to create the perfect app icon design? Check out our guide below for all the details.
What is an app icon?
Right off the bat, it’s important to note that app icons are not logos. Of course, logos can be used as your app icon. However, it depends on the brand. That’s because a logo doesn’t always present the best user experience.
App icons essentially have the same purpose as a logo – identification. The only difference is that a logo identifies a company across a vast series of mediums while an app icon solely identifies one product from a company on mobile devices.
Yes, they are extremely different. For example, company X can have multiple game applications. However, each game has a specific app icon design to help users identify it. To simplify it further, logos can be scalable and be used in all of the company’s marketing activities like ads, flyers, etc. App icons, on the other hand, will always be limited to identifying a single app. Read more
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